Next Level
Professional development webinars
Next Level 2019/20
The following creative practice professional development webinars share expert insights and provide practical guidance and advice on a range of topics of importance to creative practitioners and professionals delivered during 2019/20.
Click HERE to see the full catalogue of DGU films on our YouTube channel.
Creative Communications and Social Media for Creatives
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Leah Halliday takes us through the paces covering a range of topics such as, how creatives can communicate effectively using all types of communication including Social Media, building your audience, engaging effectively with your network, how to build a strong brand on FaceBook and Instagram.
Leah is a designer, educator and social entrepreneur and has been working in the creative industry for over 20 years. Leah is also co-founder and director at The Guild Dumfries C.I.C. |
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Branding and Promotion
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Matthew Shelley is founder of Scottish Festivals PR and he shares with us his expertise, experience and top tips for effective branding.
This webinar takes you through the steps of developing and improving your brand and successfully marketing your creative work, making it more visible and increasing customers. Matthew started his career in journalism working with a range of leading newspapers and magazines before establishing his current business which provides specialist PR services to Scotland’s growing arts, cultural, festivals, heritage and events sector. |
Making the Most of Your Time
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Many creative practitioners have portfolio careers requiring the ability to juggle competing pressures on time. It can be exhausting and stressful, but also rewarding. In this webinar Philip Anderson-Dyer Bunbury Banter’s creative producer provides invaluable insights into being realistic and focussed about your goals, how to prioritise your time, managing distractions, learning to say ‘no’, carving out time for your own creative practice and the importance of work-life balance on your health and well-being.
Philip’s theatrical credits include over seventy radio plays, in 2008 he was one of five finalists for a Channel 4 Talent Award and he was nominated for Best Producer in the 2012 Radio Academy Awards. |
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Nurturing Creative Partnerships and Collaboration
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For some creative practitioners their craft and practice can be a solitary experience whilst others thrive on collaborations and partnerships, seeing it as a way to enhance their creative practice and for building productive relationships.
Tina Fiske, Director of CAMPLE LINE talks us through some examples of collaborations and partnerships that have grown and flourished in recent years and share her ideas for building strong connections within Dumfries and Galloway’s creative community. Tina is based in Penpont and prior to founding CAMPLE LINE in 2017 she was a Lecturer in Contemporary Art and Curating in the History of Art department at the University of Glasgow. |
Financial Know How for Creative Practitioners
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Looking after finances can soon become a complicated process for creative practitioners and their businesses. In this webinar John King of Business Gateway Dumfries & Galloway provides some advice and guidance on methods of pricing and costing your creative work, ideas for sales marketing and financial record keeping.
John has 30 years of sales and marketing experience gained from working in business for large corporate firms, small and medium-sized enterprises, and from being self-employed. He is a Business Advisor for Business Gateway here in Dumfries and Galloway, and is passionate about helping to make local businesses succeed flourish. |
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Copyright and Intellectual Property
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Philip Hannay is Managing Director of Cloch Solicitors Limited, an award-winning Scottish legal boutique specialising in business law and intellectual property, and it is well-known for assisting creative entrepreneurs and research engineers in generating money from ideas and artistic practice. Philip guides us through the complex world of copyright and intellectual property one of the greatest ‘known unknowns’ for creative practitioners and businesses.
Philip is also Honorary Secretary of Friends of Glasgow School of Art; tutor and guest lecturer at the Universities of Glasgow, Strathclyde and Aberdeen; a Governor of the Baillie's Institution; and Council Member of The Stair Society. |
Creatively Showcasing your Work
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As creatives, we spend a lot of time creating, but we’re not always as diligent when it comes to showcasing our creative products. Innovation, imagination, and a gallus approach can reap fantastic results. In this webinar, well kent poet Stuart A. Paterson tells us about some of the many ways he has showcased his work. In his own unique style, Stuart share ideas that will help you get your name out there, and ensure that what you create is in demand.
Stuart is an acclaimed, award-winning poet and performer of his work in English and Scots. Originally from Ayrshire who now lives in Galloway. Widely published and filmed in the UK and abroad, he has recently been Poet in Residence for BBC Scotland and the Scots Language Centre |
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Developing International Collaboration and Partnerships
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Transnational collaboration offers powerful benefits for creative practitioners, venues and the wider public. They can enable artistic brilliance through new alliances; promote the circulation of ideas; inspire and raise standards by presenting the most innovative work; and, expand and diversify audiences.
Freelance Creative Producer Jean Cameron offers us insights into how to develop and deliver international projects and programmes whilst reflecting on the challenges of restricted operating conditions and moving to digital delivery. Her illustrious portfolio includes Project Director for Paisley’s bid to become 2021 UK City of Culture 2021, International Producer for the Glasgow 2014 Commonwealth Cultural Programme and much, much more. |
Hopes for Arts and Creativity Post Covid-19
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"The sheer resilience of Scotland’s rural arts sector – never overflowing with resources at the best of times – has been heartening and astonishing during the pandemic. But the damage has been immense and local recovery plans are urgently needed. These should consider how to strengthen partnerships between arts organisations, communities and councils.” Cathy Agnew, Chair, DG Unlimited
(source: The Herald.) This panel discussion uses this statement as the starting point for this webinar. Panel members: Gillian Easson, Executive Director, Creative Dundee Nick Halfhide, Chief Executive, South of Scotland Enterprise Paul O'Keefe, President, Federation of Small Businesses Scotland |
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